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SAP is a great choice for any business who is trying to choose their CRM software. There are many benefits to CRM software, such as a minimization of marketing costs and higher profits. Additionally, service resolution times will go down, and relationships between the business and customer will generally be vastly improved. SAP is at the top of the market when it comes to enterprise application software, and CRM software in particular. This software is efficient and effective, and it has had proven results with many satisfied businesses who have used it when dealing with their relationships with their customers. A business that uses this software is truly giving itself an edge over the competition, and it is definitely a great choice among all over CRM software that is available. The company offers excellent customer service as well for those who may need some help in learning to use it.