Being able to manage customer data in an efficient manner extremely important. When you are able to do this, you will have a much better ability to keep track of your clients and prospects while also having an organized sales approach. One of the best things that you could invest in to improve your sales approach and organization is a new cloud-based CRM program. When you are looking for a new cloud-based CRM program, you should consider investing in the Marketo CRM program. This is a cloud-based CRM program that will allow you to connect to the program no matter where in the world you are. As a user, you will have the ability to create and modify reports and get real-time sales information. This can ensure you are able to make informed decisions at all times. This will then allow you to make good choices for your company while providing great service.