Sugar CRM is a computer-based software that is built for business goers who are looking for a bigger ease of doing business. Sugar CRM is meant for computers and is a customer relationship software tool that can be installed onto any computer, which provides users with the ability to do their work and conduct their own business sales from anywhere in the world, since it can also work on phones and iPads. By having this available, it cuts down on spending time and removes the middle man so all of the sales can be done directly and customers can interact with the business. Speaking of customers, one of the biggest benefits of using this is that customers and partners can stay in contact much easier with the app. Owners can response to feedback a lot quicker with more organized information sheets and adjust the app's settings to fit sales needs.