Marketo
Marketo is a type of customer relationship management software that helps out those who work in business fields. Marketo is a computer application that helps the ease of doing business for those who want to see an increase in their sales and profitability, because it is considered to be the next step in online business engagement. The application can be used in several different fields, such as for social media, automated marketing, account based marketing, digital ads, analytics and mobile content. The great thing about using the software is that it allows for complete engagement between users and customers, meaning people can know exactly what customers like and dislike and how to cater to their wants. This also means reacting to any feedback given and being able to adjust settings for sales at any moment, an advantage of the software. Keeping in touch with customers and partners is also included.