Infusionsoft
Marketing and sales automation software is often called customer relations management software, but the two are basically interchangeable names for the same function. Infusionsoft provides all the features that any good CRM system should have, and it includes a few exceptional features as well. There are more than 125,000 individuals and businesses that use the software on a daily basis, and it has successfully created and put into action over 450,000 marketing campaigns. The system also includes an intuitive eCommerce sales platform, which makes it ideal for brands with a physical product. The main goal of the Infusionsoft software is to make it easier for brands to make sales. It works to accomplish this goal by streamlining the sales process, tracking leads, improving conversion rates, and managing the sales process from start to finish. It is based entirely online, so there are no bulky apps to download onto every system in the business.